Newplace AG, Grabenstrasse 8, 6004 Lucerne, is the operator of this website, available at www.newplace.ch, and the provider of the services and/or products offered and described on this website. Newplace AG is responsible for the collection, processing and use of your data and must ensure compliance with Swiss law and any other applicable European law.

We take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy. In the following, we will inform you about what data is collected on this website and how it is used. You will also find out how you can check the accuracy of this information and request that we delete this data.

In cooperation with our hosting providers, we endeavor to protect the databases as well as possible against unauthorized access, loss, misuse or falsification. We would like to point out that data transmission over the Internet (e.g. when communicating by e-mail) may be subject to security vulnerabilities. Complete protection of data against access by third parties is not possible.

By using this website, you consent to the collection, processing and use of data in accordance with the following description. This website can generally be visited without registration. Data such as pages called up or the name of the file called up, date and time are stored on the server for statistical purposes without this data being directly related to your person. Personal data, in particular name, address or e-mail address, are collected on a voluntary basis as far as possible. No data will be passed on to third parties without your consent.

 

1. scope of application

Personal data is any information relating to an identified or identifiable person. A data subject is a person about whom personal data is processed. Processing includes any handling of personal data, regardless of the means and procedures used, in particular the storage, disclosure, procurement, deletion, storage, modification, destruction and use of personal data.

We process personal data in accordance with Swiss data protection law. In addition, we process personal data in accordance with the following legal bases in connection with Art. 6 para. 1 GDPR insofar as the European General Data Protection Regulation (EU GDPR) is applicable:

lit. a) Processing of personal data with the consent of the data subject.

lit. b) Processing of personal data for the performance of a contract with the data subject and for the implementation of corresponding pre-contractual measures.

lit. c) Processing of personal data to fulfill a legal obligation to which we are subject under any applicable EU law or under any applicable law of a country in which the GDPR is fully or partially applicable.

lit. d) Processing of personal data in order to protect the vital interests of the data subject or another natural person.

lit. f) Processing of personal data in order to protect the legitimate interests of us or third parties, unless the fundamental freedoms and rights and interests of the data subject prevail. Legitimate interests are, in particular, our business interest in being able to provide our website, information security, the enforcement of our own legal claims and compliance with Swiss law.

We process personal data for the duration required for the respective purpose or purposes. In the case of longer-term retention obligations due to legal and other obligations to which we are subject, we restrict processing accordingly.

 

2. collection, use and processing of personal data

2.1 When visiting our website

When you visit this website, certain data is automatically stored on our servers or on servers of services and products that we purchase and/or have installed for the purposes of system administration, for statistical or backup purposes or for tracking purposes. This may involve the following data:

the name of your internet service provider
your IP address (under certain circumstances)
the version of your browser software
the operating system of the computer used to access this website
the date
the time
the website from which you are visiting this website
the search terms you used to find our website

Under certain circumstances, this data may allow conclusions to be drawn about a specific visitor. However, personal data is not used in this context.

2.2 Cookies

We generally use cookies on our website. These are small text files that are stored by your web browser and that store certain settings and data for exchange with our web server. This technology makes it possible to recognize individual users as (returning) visitors and to offer them individualized services and products. In general, the use of cookies serves to improve our services and make them more effective and secure. Such cookies may also be required, for example, to use shopping baskets or payment functions. A cookie does not always mean that we can identify you.

You can configure your browser settings so that no cookies are stored on your computer. The complete deactivation of cookies may mean that you cannot use all the functions of our website.

By continuing to use our website and/or agreeing to this privacy policy, you consent to cookies being set by us and thus to personal usage data being collected, stored and used, even beyond the end of the browser session. You can revoke this consent at any time by activating the browser setting to refuse third-party cookies.

2.3 Contact option via the website

If you contact the data controller by e-mail or via a contact form, the personal data transmitted by the data subject will be stored automatically. Such personal data transmitted on a voluntary basis by a data subject to the data controller are stored for the purpose of processing or contacting the data subject. This personal data is not passed on to third parties.

2.4 Newsletter

When you subscribe to our newsletter, you consent to us using the data you provide, such as your e-mail address and any data you voluntarily enter in your user profile, to send you the newsletter. You can revoke this consent at any time with effect for the future by unsubscribing from the newsletter.

Rapidmail

The newsletter is sent by means of the dispatch service provider 'Rapidmail', a newsletter dispatch platform of the provider
rapidmail GmbH
Wentzingerstrasse 21
79106 Freiburg im Breisgau
Germany

You can view the data protection provisions of the shipping service provider at https://www.rapidmail.de/datenschutz

Rapidmail may use the recipients' data in pseudonymous form, i.e. without assigning it to a user, to optimize or improve its own services. For example, to technically optimize the sending and presentation of the newsletter or for statistical purposes of our own services. However, the mailing service provider does not use the data of our newsletter recipients to write to them by email itself or to pass the data on to third parties.

2.5 Analysis tools

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Inc. 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Analytics uses so-called "cookies", text files that are stored on your web browser and that enable your use of the website to be analyzed (see cookies above). The information generated by cookies (browser type/version, operating system used, referrer URL of previously visited website, IP address, time of server request) about your use of this website is generally transmitted to a Google server in the USA and stored there. However, if IP anonymization is activated on our website, your IP address will be shortened by Google beforehand within member states of the European Union or in other contracting states of the Agreement on the European Economic Area.

Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for the website operator and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above. Further information about the web analysis service used can be found on the Google Analytics website. You can find instructions on how to prevent the processing of your data by the web analysis service at http://tools.google.com/dlpage/gaoptout?hl=de.

2.6 Advertising tools

Google Ads

The data controller uses Google Ads, an Internet advertising service that allows advertisers to place ads both in Google's search engine results and in the Google advertising network. Google Ads allows an advertiser to specify certain keywords in advance, which are used to display an ad in Google's search engine results exclusively when the user uses the search engine to retrieve a keyword-relevant search result. In the Google advertising network, the ads are distributed on relevant websites using an automatic algorithm and taking into account the previously defined keywords.

The operating company of the Google Ads services is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google Ads is to advertise our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine and by displaying third-party advertising on our website. If a data subject reaches our website via a Google ad, a so-called conversion cookie is stored on the data subject's IT system by Google. Further information and the applicable data protection provisions of Google may be retrieved under https://www.google.de/intl/de/policies/privacy/.

Google Remarketing

The data controller has integrated Google Remarketing services on this website. Google Remarketing is a function of Google Ads that enables a company to display advertising to Internet users who have previously visited the company's website. The prerequisite for this is the activation of so-called Google signals in Google Analytics. The integration of Google Remarketing therefore allows a company to create user-related advertising and consequently to display advertisements relevant to the interests of the Internet user.

The operating company of the Google Remarketing services is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google Remarketing is to display interest-based advertising. Google Remarketing enables us to display advertisements via the Google advertising network or on other websites that are tailored to the individual needs and interests of Internet users. Further information and the applicable data protection provisions of Google may be retrieved under https://www.google.de/intl/de/policies/privacy/.

2.7 Social media plugins

We use the social plugins listed below on our website to make our company better known (advertising purposes). Responsibility for data protection-compliant operation must be guaranteed by their respective providers. Data processing in connection with these plugins takes place with your consent when you use these plugins.

If you use the services of these social networks independently of or in connection with our website, the social networks will evaluate your use of the plugin. In this case, information about the plugin is forwarded to the social networks.

Meta (Facebook & Instagram)

Plugins from the social networks of Meta Platforms Inc. are used on our website (namely Facebook and Instagram). The Facebook and/or Instagram plugins are marked with a corresponding logo or the addition Like or Share. An overview of the plugins and their appearance can be found at https://developers.facebook.com/docs/plugins.

When you access a page on our website that contains such a plugin, your browser establishes a direct connection to Meta's servers. The content of the plugin is transmitted by Meta directly to your browser and integrated into the page.

Through this integration, Meta receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook or Instagram profile or are not currently logged in to these platforms. This information (including your IP address) is transmitted directly from your browser to a Meta server in the USA and stored there.

If you are logged in to Facebook or Instagram, Meta can directly associate your visit to our website with your Facebook or Instagram profile. If you interact with the plugins, for example by clicking the Like button, this information is also transmitted directly to a Meta server and stored there. The information is also published on your Facebook or Instagram profile and displayed to your Facebook/Instagram friends.

The purpose and scope of the data collection and the further processing and use of the data by Meta as well as your rights in this regard and setting options for protecting your privacy can be found in Meta's data protection information: https://www.facebook.com/privacy/policy/

LinkedIn

Plugins of the social network LinkedIn Corporation, USA, are installed on our website. You can recognize the LinkedIn plugin (LinkedIn Recommended button) by the LinkedIn logo. When you visit a page on our website that contains such a plugin, a direct connection is established between your browser and the LinkedIn server. LinkedIn receives the information that you have visited our site with your IP address. If you click on the LinkedIn button while you are logged into your LinkedIn account, you can link the content of our pages to your LinkedIn profile. This allows LinkedIn to associate your visit to our pages with your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by LinkedIn. You can find further information at: www.linkedin.com/legal/privacy-policy.

Google Maps

Google Maps services are used on our website (e.g. in-screen or via interfaces/API). Google LLC, USA, may therefore process information about your actual location. Google uses various technologies to determine your location, such as IP addresses, GPS and other sensors that provide Google with information about nearby devices, Wi-Fi access points or mobile phone masts, for example.

The purpose and scope of the data collection and the further processing and use of the data by Google as well as your rights in this regard and setting options to protect your privacy can be found in Google's data protection information at https://policies.google.com/privacy?hl=de&gl=de.

YouTube

This website uses plugins from YouTube. The operator of the pages is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. When you visit one of our pages equipped with a YouTube plugin, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited and which video you have watched. Further information about YouTube can be found in YouTube's privacy policy at: https://www.google.de/intl/de/policies/privacy.

Vimeo

This website uses plugins from Vimeo. The operator of the pages is Vimeo.com Inc, 330 West 34th Street, 5th Floor, New York 10001, USA. When you visit one of our pages equipped with a Vimeo plugin, a connection to the Vimeo servers is established. The Vimeo server is informed which of our pages you have visited and which video you have viewed. Further information about Vimeo can be found in Vimeo's privacy policy at: https://vimeo.com/privacy.

3. your rights

You can request information about your data stored by us at any time. To do so, please send a request for information by e-mail to the address below. Together with the request, proof of identity must be sent to the same address.

You have the option of requesting the deletion or correction of your data at any time. You are of course also entitled to withdraw your consent to the use or processing of personal data at any time with effect for the future.

Stored data is deleted by us when it is no longer required for the stated purpose. With regard to the deletion of data, it should be noted that we are subject to certain legal obligations which stipulate a retention obligation for certain data. We must comply with this obligation. If you request the deletion of data that is subject to the statutory retention obligation, the data will be blocked in our system and only used to fulfill the statutory retention obligations. After the retention period has expired, your request for deletion will be complied with.

If your personal data is processed on the basis of legitimate interests, you have the right to object to the processing of your personal data if there are reasons for this arising from your particular situation or if the objection is directed against direct advertising. In the latter case, you have a general right to object, which will be implemented by us without specifying a particular situation.

You also have the option to receive your personal data that you have provided to us or to request that it be transferred to another controller.

We kindly ask you to write to us by e-mail at info@newplace.ch. In the event of disproportionately high costs, we reserve the right to request proof of identity and payment of the actual costs in advance.

4. contact details

Here are our contact details:

Newplace AG
Grabenstrasse 8
6004 Lucerne

info@newplace.ch
www.newplace.ch
5. amendment of this privacy policy

We may change or adapt this privacy policy at any time. The current privacy policy can be found at www.newplace.ch/datenschutz.

Lucerne, September 01, 2023